Micky's · Plan B Kitchens · B2B Campaign 2024

KYA AAPKE
KITCHEN ME
PAISA JALTA
HAI?

Gas just crossed ₹2,300. The kitchen you're running today is burning far more than food — and most owners don't even know it.

97%
LPG Saved
5 MIN
Per Batch
₹47K+
Monthly Saving
16+
Products
LPG = ₹2,300 / 19KG DAL MAKHANI = ₹163 GAS / BATCH CHOLE = ₹72 GAS / KG 97% LESS GAS SAME AUTHENTIC TASTE MICKY'S RETORT TECHNOLOGY THERE IS A PLAN B LPG = ₹2,300 / 19KG DAL MAKHANI = ₹163 GAS / BATCH CHOLE = ₹72 GAS / KG 97% LESS GAS SAME AUTHENTIC TASTE MICKY'S RETORT TECHNOLOGY THERE IS A PLAN B
01 · The Situation

GAS CRISIS KITCHENS
KO NICHOD RAHI HAI.

Commercial LPG in India just crossed ₹2,300 per 19kg cylinder. Restaurants, cloud kitchens, and hotels are absorbing cost increases that simply can't be passed to customers — not in today's market.

Dal Makhani alone costs ₹163 in gas. Per kilogram. Every single day.

Three hours of flame. 1.35 kg of LPG. For one dish. Now multiply that across your full menu, across every service, across 30 days — and you're looking at a number that should terrify any hospitality operator.

Most kitchens have no visibility into their per-dish gas cost. That blind spot is costing lakhs of rupees every year.

₹2,300
Per 19kg cylinder
₹163
Gas · Dal Makhani /kg
180 MIN
Dal Makhani cook time
13.5 KG
LPG · 10kg Dal / day
02 · The Insight

SABKUCH KHUD
PAKANA ZARURI NAHI HAI.

The best professional kitchens in the world don't start from zero. They start smart. Micky's retort technology means your chef's skill goes into finishing and flavour — not into watching a pot for three hours.

16+

Ready-to-use bases, gravies, pastes, and concentrates — pre-cooked using Micky's retort technology. Spanning North Indian, continental, and fusion menus.

97%

Average LPG saved across the entire product range. The same authentic taste your customers know — none of the gas bill your accountant dreads.

ZERO

Changes to your menu, kitchen identity, or guest experience. Micky's is invisible to diners — visible only on your monthly P&L.

03 · The Task at Hand

KITCHENS KO CHAHIYE
EK PLAN B.

What's Happening Now

Traditional cooking burns hours of gas on high-volume base items every service
No visibility into per-dish fuel cost on the P&L
Menu prices can't be raised without losing customers
Staff time wasted on prep that doesn't need skilled hands
Invisible monthly losses in the lakhs — with no one noticing

What Smart Kitchens Do

Switch high-burn, low-variation base items to Micky's retort concentrates
Keep artisanal technique reserved for finishing and plating
Reheat and temper in under 5 minutes per batch
Reduce gas consumption by up to 97% per dish
Free your best cooks for actual cooking
04 · Micky's as the Solution

180 MINUTE SE
SEEDHA 5.

Micky's retort-cooked bases are India's first commercially viable ready-to-cook concentrates designed for professional kitchens. No compromise on taste. A dramatic drop in your gas bill.

1

Open & Reheat

Micky's retort-sealed base arrives pre-cooked. Steam or reheat on low flame — 5 minutes flat.

2

Temper & Finish

Your chef adds fresh tadka, cream, regional spicing. The artistry is yours. The base is ours.

3

Plate & Serve

Same dish. Same taste. Restaurant-grade quality your customers recognise and return for.

4

Watch Costs Fall

Per-dish gas cost drops from ₹163 to ₹4.54. Multiply that by your daily volume. Every single day.

🍛Dal Makhani · 1 kg batch comparison
180
Minutes
₹163
Gas cost/batch
TRADITIONAL
vs
5
Minutes
₹4.54
Gas cost/batch
WITH MICKY'S
₹158 SAVED
Per batch · 97% less gas
₹47,664
Monthly saving · 10kg/day
Just one item. Every single month.
05 · LPG Savings Calculator

APNA PAISA
CALCULATE KARO.

Select the dishes you cook. Set your daily batch volume. See exactly what you're burning — and what you'd save with Micky's.

Kg per dish per day
Per 19 kg commercial cylinder
Select Your Dishes — tap to toggle
Daily Gas Cost (Traditional)
₹0
All selected dishes
Monthly Savings with Micky's
₹0
Over 30 days
Avg LPG Reduction
0%
Across selected dishes
"

Over the past three months, we have been preparing dishes using ready-to-cook gravies and sausages from our in-house brand. This approach has significantly reduced our LPG consumption, as most dishes are prepared through steam boiling.

AA
Angad Arora
Hospitality Group Head · Industry Veteran

"Following the recent crisis, many hotel and restaurant owners have expressed serious interest in adopting this efficient and sustainable method."

06 · Product Bundles

CHOOSE YOUR
PLAN B.

Three curated starter kits built for different kitchen profiles. Every bundle includes free product sampling, delivery, and a dedicated account manager.

🍛
North Indian Core
For restaurants running a heavy dal-makhani, rajma, and chole menu. The single highest-saving bundle in our range.
  • Dal Makhani Concentrate (1kg × 2)
  • Boiled Chole Concentrate (1kg × 2)
  • Boiled Kidney Beans / Rajma (1kg × 2)
  • Onion Tomato Masala Base (1kg × 2)
  • Makhani Gravy (1kg × 1)
₹1,21,500+
Potential monthly saving · 10kg/day
Request Sample Kit
Most Popular
🔥
Full Kitchen Bundle
The all-in-one kit for restaurants, cloud kitchens, and hotels running multi-cuisine menus. Maximum coverage, maximum savings.
  • Dal Makhani Concentrate (1kg × 2)
  • Kadhai Gravy (1kg × 2)
  • Makhani Gravy (1kg × 2)
  • Ginger Garlic Paste (1kg × 2)
  • Onion Tomato Masala (1kg × 2)
  • Malabar Curry (1kg × 1)
₹1,40,000+
Potential monthly saving · 10kg/day
Request Sample Kit
🌍
Continental Starter
For QSRs, cafes, and cloud kitchens running pasta, pizza, and fusion on the menu. Smart savings on Western-leaning bases.
  • Pizza Pasta Sauce (1kg × 2)
  • Tomato Concasse (1kg × 2)
  • Cashew Paste (1kg × 2)
  • Noorani Gravy (1kg × 2)
  • Ginger Garlic Paste (1kg × 1)
₹65,000+
Potential monthly saving · 10kg/day
Request Sample Kit
07 · @mickys.ki.zimmedari

FOLLOW THE
MOVEMENT.

📸 @mickys.ki.zimmedari

Real numbers. Real kitchens. Real savings. Follow the LPG crisis conversation on our Instagram page.

🍛
#LPGCrisis · Dal Makhani
Dal Makhani = ₹163 in gas. Per kg. Every single day.
❤️ 1.2k   💬 84
97% SAVE ↓
🧆
#PlanBKitchens · Makhani
Makhani Gravy: 60 min down to 8. ₹54 in gas to just ₹7.
❤️ 980   💬 61
87% SAVE ↓
🫘
#MickysKitchen · Chole
Chole: 80 minutes of gas, down to 5. Same authentic taste.
❤️ 745   💬 52
94% SAVE ↓
Monthly · 10kg/day · Dal Makhani
₹47K
Saved every month.
From one single dish.
#AapkiRasoi · Monthly Saving
₹47,664 saved — from Dal Makhani alone. Every month.
❤️ 2.1k   💬 143
TOP POST 🔥
Ready? Let's Talk.

APNA PAISA
BACHANA SHURU KARO.

Get a free sample kit and see the savings in your own kitchen. No commitment required. Just results.

India's First Convenient Cooking Brand · By CP Food · Nagpur · B2B Enquiries Welcome